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Senior Growth Marketer

Netherlands, Noord-Holland, AmsterdamGrowth

Job description

StuDocu was founded on the principle that equal access to study notes reduces inequality between students. Today, we make it easy for 17 million students to share notes. The product was a rocket ship from day one, and has shown strong product-market fit on every continent, making us a key player in the exploding EdTech space. We just received a $50 million series B investment so we’re in rapid growth and scale mode, and we need serious talent to help us make it happen.


We’re building out our Growth Team to find new acquisition opportunities beyond SEO, and we need a scale-minded Growth Marketer to test and scale new playbooks on unexplored channels across the full funnel. You’ll operate with a lot of autonomy, setting your own strategy and budgets, and reporting to the VP Growth.


What you'll be doing here:

  • Your number one priority is to find and scale new acquisition playbooks.

  • Your second priority is to leverage marketing channels to engage with existing users, increasing conversion and retention rates and turning them into vocal advocates of our mission and product.

  • Autonomously manage the daily execution of your chosen marketing activities on multiple channels: user research; defining the tactics and targets; implementing tracking; writing copy and designing creatives; launching tests; analysing and reporting on results.

  • Run your own data analyses to calculate ROI and report on successes, failures and insights to the VP Growth and rest of the company.

  • Help build our marketing foundations: brand identity and guidelines; segments; personas; customer journey maps; design assets; Tone-of-Voice guidelines and boilerplate copy.


Why you're going to love it here:

  • We have an incredibly popular product, which is very easy to market.

  • You’ll work with an experienced marketing team.

  • We’ve built a great data stack and a team of data scientists to help push the boundaries of marketing.

  • There’s a blue ocean of opportunities for curious and savvy marketers.

  • All of the perks of working at a progressive and mission-driven company (see our main jobs page for details about our work culture and values.


Job requirements

  • You're located in Amsterdam, or willing to relocate (at our expense, of course).

  • Great team player. Growth is a team sport.

  • 4+ years of experience in marketing, with proven experience working autonomously to launch new channels and campaigns from scratch.

  • 2+ years taking the lead in any marketing function, owning the development of successful strategies end-to-end.

  • Deep knowledge of many different marketing channels and tools, and of how to market to Millennials and Gen Z.

  • Strong data analysis skills and a solid understanding of A/B testing.

  • Creative and rational approach to problem solving, but goal-oriented with a bias for action.

  • Strong verbal and written communicator, with a knack for synthesising complex information into clear and concise insights.


The hiring process:

  • Submit your application.

  • 15 minute video call with the hiring manager.

  • 60 minute video call with the hiring manager and a potential teammate.

  • Approximately one week to complete a ~5hr project.

  • 60 minute video call with the hiring manager and a CXO.

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Perks & benefits

Flexwork

○ Hybrid work set up between home and office ○ Flexibility with work schedules ○ WFH budget via Workwize

Foodie perks

○ Lunch in our office prepared by our Chef Valentijn ○ Open bar = Friday Drinks! ○ Coffee, tea, drinks and snacks are on us

We have fun too!

○ Lots of company events and team building activities ○ Big annual company trip abroad ○ Annual hackathons

Development opportunities

○ In-house dutch lessons ○ In-house L&D workshops ○ Personal L&D budget

Our Office Rocks

○ Gezellig HQ in the heart of Amsterdam ○ Pet-friendly office (with a no-pets zone) ○ One floor with a garden and the other with a canal view!

Cool Business Things

○ Travel reimbursement ○ Noise-cancelling headphones ○ Two weeks of additional paid birth leave

Our office

We are located in a beautiful city centre of Amsterdam. Modern-day commerce mixes with Amsterdam’s atmospheric old town in our cosy location that previously served as Woltjer Gymnasium.

Address Keizersgracht 424 Amsterdam, 1016 GC